We use our deep customer relationships and product and technology leadership in automotive testing to create sustainable value for our stakeholders.
We are one of the world’s most trusted global suppliers of automotive test and verification products and solutions, playing a key role in ensuring the safe and responsible development of active safety and autonomous systems.
We develop and manufacture products and systems for use in track testing, laboratory testing and simulation. Track testing products and services are used in the test and evaluation of ADAS, autonomous vehicle technology and vehicle dynamics. Laboratory testing products and services test dynamic characteristics, simulate vehicle dynamics and evaluate the performance of active safety systems across conventional vehicles, motorsport and autonomy.
We sell directly to customers, predominantly through our UK operation but more recently through our own international sales offices in Germany, the USA and Japan. We also have indirect routes to market through an international network of distributors and representatives.
Global growth markets
We operate in growing geographic markets. There are also strong regulatory growth drivers for driver assist technology and autonomous vehicles.
Deep long-term relationships with automotive OEMs and Tier 1 suppliers
Relationships with all major OEMs and test facilities over many years enable early identification of trends and future needs. These relationships and our deep technological expertise act as high barriers to entry for competitors. Our collaborative approach to R&D and ongoing support ensures customers want to work with us
Product and technology leadership in vehicle track testing and lab testing equipment
Our intellectual property, deep technical expertise and niche product offering generates strong margins. Partnering with customers enables development tailored to market trends, drivers and needs.
Agile and responsive organisation working in teams with customers
Our lean organisation structure with decentralised management model allows flexibility in supporting customers. Our engineers work directly with our customers’ engineering team, focusing on supporting their needs.
International routes to market via direct channels, distribution and representatives
During the year we have set up direct sales and support offices in key territories to facilitate growth. We use distribution and representatives in other locations to expand our reach.
Acquisitions to support growth
We support our organic growth through value enhancing acquisitions to facilitate delivery of our strategic priorities. We acquired two businesses in the year and will leverage the acquired products and access to their customers to deliver growth.